- Title
- Effective Customer Relationship Management at ATB Financial: A Case Study on Industry-Academia Collaboration in Data Analytics
- Creators - without role
- Ian Hargreaves - Financial ResearchDylan Roth - Financial ResearchMuhammad Rezaul Karim - University of CalgaryMaleknaz Nayebi - University of CalgaryGuenther Ruhe - University of Calgary
- Contributors - without role
- M MoshirpourB FarR Alhajj
- Publication Details
- Highlighting the Importance of Big Data Management and Analysis for Various Applications, pp.45-59
- Series
- Studies in Big Data
- Publisher
- Springer Nature; BERLIN
- Number of pages
- 15
- Identifiers
- 9947546208331
- Academic Unit
- King Saud University
- Language
- English
- Resource Type
- Book chapter
Book chapter
Effective Customer Relationship Management at ATB Financial: A Case Study on Industry-Academia Collaboration in Data Analytics
Highlighting the Importance of Big Data Management and Analysis for Various Applications, pp.45-59
Studies in Big Data, Springer Nature
01/01/2018
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