Abstract
Despite growing interest in issues of place attachment and land use changes, scholars of renewable energy have tended to overlook the ways that people-place relations affect local acceptance/opposition of renewable energy projects. We address this gap drawing on the concept of customer experience to capture the meaning of place attachment in a specific context of climate change adaptation (e.g., proposals to site large-scale low-carbon energy technologies such as wind farms) and deepening understanding of the role of place attachment in shaping community responses to the local siting of renewable energy technologies. This research adopts a phenomenological approach that focuses on exploring the residents' experiences with the local place where they live (a village in Northeast Tunisia) as well as the meanings they attribute to the project. Results show that according to the evaluation of change, whether the renewable energy project enhances or disrupts the different aspects of place experience, residents will exhibit respectively either positive or negative emotions and attitudes and will take action accordingly either by supporting or protesting the project.