Abstract
Purpose - This study investigates whether the increased attention given to coaching as a training technique is affecting performance, while taking into consideration the mediating effect of organisational citizenship behaviour (OCB).
Design/methodology/approach - Data is collected from Lebanese employees in the field, using a quantitative method and a confirmatory survey.
Findings - The study suggests that the creation of a supportive organisational behaviour in the organisation does provide a higher benefit from coaching. Research limitations/implications The outcome of the study could have significant implications on the HR departments' managerial decision-making on the process of implementing novel tools and training techniques in services facilities.
Practical implications - This study helps HR managers to assess the desirability of investing in coaching and orient the planning of their firms' HR strategy. Originality/value This research is based on a large sample collection from different business sectors in Lebanon. The quantitative survey results highlight a number of correlations that affect employees' performance. It further moves the responsibility from coaching as a tool to being part of a complete program of behavioural management and change.